Run every market from one product truth.

Zuduno is the commerce operations platform for European brands and distributors selling across marketplaces and countries. One canonical catalogue, channel readiness checked before submission, inventory and orders in the same operating model — so growth adds markets, not manual work.

EU-hosted · Unlimited users · Full data export · Built for multi-market operations

Product Master → Amazon DE readiness
Product masterSKU CFT-6C-INOXGTIN 8412345678904
  • Shop · es-ESCafetera italiana de acero inoxidable, 6 tazasmaterialacero inoxidable 18/1046 / 255
  • Amazon · de-DEEspressokocher Edelstahl 6 Tassen — induktionsgeeignetbullet_point_1Induktionsgeeignet, spülmaschinenfest55 / 200
  • Marketplace · ro-ROEspressor manual din oțel inoxidabil, 6 ceșticaracteristicicompatibil inducție45 / 120
Readiness · Amazon DE, FR, ES2 blocking · 1 to check
  • BlocksDEEPR packaging registration number missingLUCID number required before listing · 41 SKUs affected
  • BlocksFRGPSR responsible person not setEU economic operator required on the offer · 41 SKUs
  • CheckES · es-ESCN code missing on 2 of 6 variantsNeeded per variant for the flat customs duty
  • ReadyDE · de-DETitle within channel limit55 / 200 characters
  • ReadyAllGTIN present and check-digit valid8412345678904
The same record on both sides: the canonical product on the left, its Amazon DE readiness on the right, with one blocking issue to clear before submission.

Where complexity starts

One catalogue becomes many versions — and every version can drift.

Product data fragments.

Every channel asks for a different version of the same product.

Zuduno keeps the canonical record in one place and generates the channel-specific version from it.

Errors surface too late.

A rejection should be a task before submission, not a surprise after it.

Readiness checks identify the product, rule and field that need attention before a listing is sent.

Teams work from different numbers.

Catalogue, inventory and orders should describe the same operation.

Shared records give ecommerce, catalogue and operations teams the same working context.

How it works

Bring your source data together. Operate every market from one product truth.

SourcesERPShopCSVSupplier feedsWarehouseZudunoProduct truthRulesReadinessInventoryOrdersMarketsAmazon DEAmazon FReMAG ROKauflandbolZalando
Sources come in. One product truth stays in the middle. Every market gets exactly the version it needs.

One operating model

From product record to channel-ready operation.

01

One product truth.

Create once. Adapt by channel and market.

Product Master keeps variants, identifiers, attributes and media references together. Channel-specific representations are generated from that canonical record, reducing duplicate maintenance.

One record → three channel dialects
Product masterSKU CFT-6C-INOXGTIN 8412345678904
  • Shop · es-ESCafetera italiana de acero inoxidable, 6 tazasmaterialacero inoxidable 18/1046 / 255
  • Amazon · de-DEEspressokocher Edelstahl 6 Tassen — induktionsgeeignetbullet_point_1Induktionsgeeignet, spülmaschinenfest55 / 200
  • Marketplace · ro-ROEspressor manual din oțel inoxidabil, 6 ceșticaracteristicicompatibil inducție45 / 120
One SKU, three channels, three locales — the same record, described the way each channel requires.
02

Readiness before rejection.

Resolve listing issues before submission.

Channel Readiness evaluates products against channel and market requirements, then turns missing attributes, identifier issues and compliance gaps into clear operational work.

Readiness · Amazon DE
Readiness · Amazon DE, FR, ES2 blocking · 1 to check
  • BlocksDEEPR packaging registration number missingLUCID number required before listing · 41 SKUs affected
  • BlocksFRGPSR responsible person not setEU economic operator required on the offer · 41 SKUs
  • CheckES · es-ESCN code missing on 2 of 6 variantsNeeded per variant for the flat customs duty
  • ReadyDE · de-DETitle within channel limit55 / 200 characters
  • ReadyAllGTIN present and check-digit valid8412345678904
Two blocking rows, each naming the rule, the attribute and the fix. Clear them and the row turns ready.
03

Operate from the same truth.

Keep catalogue, availability and orders in the same context.

Availability by location, reservations and order exceptions sit beside the product record, so operators can understand what is ready to sell and what needs attention.

Availability · reservations · order worklist
AvailabilitySKU CFT-6C-INOX
LocationOn handReservedAvailable
Marbella · main1 240861 154
Bucharest · 3PL512144368
Warsaw · overflow96096
Worklist
  • ORD-2026-004182HeldReservation expired before payment cleared
  • ORD-2026-004190ExceptionLine SKU not in the product master
On-hand, reserved and available-to-promise remain distinct, with exceptions collected into a practical worklist.

Designed for multi-market growth

Add markets without multiplying catalogue work.

A new market adds rules and a channel-specific representation to the product record you already manage — not another disconnected catalogue.

  • Today: each market creates another catalogue copy to maintain.

    With Zuduno: market rules are applied to the canonical record.

  • Today: each channel adds another export and another reconciliation step.

    With Zuduno: each channel is a governed representation of the same product.

  • Today: more markets create more manual checks for the same team.

    With Zuduno: readiness rules make exceptions visible before submission.

Integrations

Work with the systems you already run.

Zuduno is designed to sit between your source systems and the channels where you sell. Keep the ERP and warehouse workflows that matter, then connect and validate each channel in a controlled sequence.

Explore integrations

Adoption

Adopt Zuduno without a big-bang migration.

  1. 01Import
  2. 02Validate
  3. 03Run in parallel
  4. 04Connect
  5. 05Cut over
  6. 06Export anytime
How switching works

European operations

Treat market requirements as product data, not institutional memory.

Product safety, packaging, extended producer responsibility, identifiers and customs classification belong with the product and market they apply to. Zuduno models them as structured attributes and readiness rules, so affected products can be reviewed in context.

Pricing

Pricing tied to operational scale.

Catalogue size and monthly order volume set the commercial baseline. Markets, channels and onboarding scope shape the implementation. Users are not metered.

See pricing

Security

Give procurement a clear technical picture.

Review the hosting model, tenant isolation, access controls, audit approach, backups and data portability before starting an evaluation.

Security & trust

See Zuduno on your catalogue.

Start with the products, channels and markets that create the most operational work today.