No percentage of your revenue or GMV
Your growth is not our billing event. A platform that takes a cut is a platform with an interest in your volume rather than your margin.
In development · founding partners onboarding from Q4 2026
Pricing & early access
A price you can work out yourself.
Every published price in this category is “starting at” with an asterisk. Ours is a meter you can read: what we count, what we never charge for, and what founding partners get in writing.
Indicative pricing. Billing is not live yet. Founding partners agree terms in writing and keep them for 12 months from general availability.
We count two things: the SKU band your catalogue falls into, and your orders per month. Users are unlimited.
That is the whole meter. There is no third axis hidden in an appendix, no API call quota, and no per-seat line — and if we ever add one, it will appear here before it appears on an invoice.
What we never charge for
Four things, and they are commitments.
No per-seat fee
Invite the whole team, including the warehouse and the agency. Software that charges per person is software people work around.
No charge for connectors during beta
They are planned, not live. Charging for them now would be charging for a promise.
No onboarding fee for founding partners
Onboarding is how we learn what to build. Sending an invoice for that would be strange.
Three tiers
The structure ships now; the numbers ship with a cost model.
| Feature | OperateOne market, a few channels. | ScaleSeveral markets, several channels. | Multi-marketFranchise and distributor operations. |
|---|---|---|---|
| SKU band | up to 5,000 | up to 50,000 | 50,000+ |
| Orders / month | up to 1,500 | up to 10,000 | custom |
| Markets / locales | 2 / 2 | 6 / 6 | unlimited |
| Usersnever metered | unlimited | unlimited | unlimited |
| Import contract | included | included | included |
| Readiness rule sets | included | included | included, plus custom rules |
| Compliance attributesin development | included | included | included |
| Connectorsplanned — none is live | included during beta | included during beta | included during beta |
| Support | email + a call with the team | named contact | |
| Monthly, EUR, excl. VATindicative — billing is not live | € —indicative | € —indicative | on requestscoped on a call |
Worked example. A brand with 4,000 SKUs on three channels in two countries, doing 1,500 orders a month, sits in Operate.
Annual billing: — % off. [to complete]
What the words mean
The definitions, before you need them rather than after.
- An order
- Any order line-set imported or synced in a month, including cancelled ones. A refund is not an order — it is a refund, and it is counted nowhere.
- A SKU
- A sellable variant, not a master. A product with six variants is six SKUs; a bundle counts once, not once per component.
- A seasonal spike
- Does not force an upgrade. The band is measured on a rolling three-month average, so November does not decide your year.
FAQ
Questions people actually ask
Why is the price indicative?
Because there is no cost model behind a number yet, and a number published without one is a number that gets withdrawn. The structure — what is metered, what is included, what is never charged for — is the part you can actually use to decide, and it is all here.
When will billing be live?
With general availability. Until then founding partners are invoiced manually, in EUR, excluding VAT, with reverse charge for EU B2B customers who provide a VAT id.
Is there a free trial?
Not self-serve, no. There is no signup form that hands you an empty tenant. Founding partners are onboarded on their own catalogue, by hand, deliberately.
Is there a discount for annual?
Yes. The percentage is not published yet, and it will be published rather than negotiated per customer.
What happens to my price after 12 months?
You keep the tier. Price changes apply at renewal, with 60 days' notice — and the 12 months run from general availability, not from the day you signed.
Founding terms are agreed in writing.
Locked for 12 months from general availability. Apply, and the first call is about your catalogue rather than a contract.