For brands

Your catalogue is the product. Every channel is just an opinion about it.

You own the product data, and every marketplace wants it differently. Zuduno holds the canonical record, generates each channel’s version of it, and tells you what would be rejected before you submit.

Common operating models

Built around the way European brands actually sell.

01

Own shop and marketplaces across Europe

The same catalogue is represented several ways, each with its own required attributes, taxonomy and content limits. Zuduno keeps the source record clear while each channel gets the version it needs.

02

A second country, and the compliance surface doubles

An EPR registration per market, a responsible person per product, a CN code per variant — facts with a legal meaning and a different answer in each country. They belong on the variant, not in a folder of PDFs.

03

Availability changes while listings stay active

On-hand, reserved and available-to-promise are different operational facts. Keeping them distinct reduces the chance that already-promised stock is treated as sellable stock.

Which modules apply

Four capabilities around the same catalogue.

  • One record, variants with identifiers, attributes per locale, channel dialects generated.

  • Rule sets per channel, run before submission, with compliance attributes as blocking checks.

  • Availability per location, reservations, and orders in the same worklists.

  • The documented import contract — five entities, staging and preview, reversible commits.

FAQ

Two objections worth making

We already have a feed tool. Why would we add this?

A feed tool validates a format and pushes it. It does not hold the canonical record, it does not know your stock, and it does not treat an EPR registration number as a blocking condition. If your problem is “the feed failed”, a feed tool is enough. If your problem is “which version of this product is true”, it is not.

How does an evaluation start?

Choose a representative catalogue, the channels that create the most manual work and the markets with the most demanding rules. We map the source data, readiness checks and adoption sequence around that scope.

Evaluate Zuduno on a representative catalogue.

Start with the channels and markets that create the most catalogue work and listing risk today.